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Mining Museum


✸ IDENTITY DESIGN



The National Mining Hall of Fame Museum in Leadville, Colorado, has introduced a refreshed brand identity and visual system. The new identity reflects the essence of mining landscapes, with a reimagined logo that adapts to available spaces, symbolizing the expansive nature of mining operations. Its form draws inspiration from underground supports and the crystalline formations uncovered through mining activities.

The museum focuses on creating immersive exhibits that highlight the scientific wonders of minerals and the untold stories behind the mining industry. The goal is to educate and inspire visitors of all ages. A notable engagement is The Great Gold Rush Hunt, a scavenger hunt designed to encourage guests to explore the museum while unraveling clues tied to the history of gold mining, promoting discovery and memorable experiences.